Is Blogging Really Worth The Time And Effort? By Jon Allo
One of the biggest mistakes people make when trying to promote their business is that when they get busy they give up on blogging.
One of the best tools you have at your fingertips to build traffic to your website is your blog.
The blog is almost always the number one way that people find their way to your website.
Great for SEO
Your blog is perfect for improving search engine optimization because you can write keyword-rich,
authoritative articles full of information that your audience wants to read and needs to know about. Search engines like often updated websites and the easiest way to update a site often is via the blog.
Connect with Customers
A blog is a great way to connect with your customers. If you open up the blog to comments, then it’s more like a-
busy message board or forum, provided that you answer and enter into discussions with everyone who comments on your blog posts.