How To Repurpose Blog Posts Into Videos
By Jon Allo
Your is the best place to get ideas for your videos. If you have an active blog, you can use the analytics through Google to figure out which blog posts have got the most attention. Then you can use that to help you come up with new ideas.
Find Your Most Popular Blogs
Using Google Analytics, determine which blog posts that you have that currently get the most traffic. These are the topics your audience wants to know more about.
Rework the Title
You may be able to use the same title, unless you are changing the format. For example, if it’s a “top ten” post but you’re going to break it up, you’ll want to explain that in the title.
Pick the Most Important Points
Having too many points in a video can make it too long. As mentioned above, instead of taking a top ten list and turning it into a video, why not take one point from each of the top ten posts and turn them into ten separate videos.
Choose Your Technology
Are you going to need a good camera, or will your webcam be good enough? Will you need editing technology to add images, music and other features to your video? Write down what you need so you can determine what you technology is required.
If you don’t want to just talk on the video, make slides with one sentence or point per slide that you plan to talk about. You want them to focus on what you’re saying, not on reading the slide.